BNPLs like Klarna have launched marketing solutions for merchants, that drive up to 70% increase in revenue. Now you can do the same.

Utilizing Valyrion software, you can inspire users to shop at merchants that use your marketing solution, and earn revenue from these efforts.

Based on Valyrions´ current partnerships, BNPL marketing via the Valyrion software converts 5.7% of all clicks to purchases. Data shows, that these purchases has a significantly higher likelihood of being made with the BNPLs payment method.

This means that the BNPL generates additional revenue from both the marketing income as well as the transaction fees from the extra BNPL transactions.

Merchants are starting to demand more than just a payment solution from a BNPL company. They gravitate towards BNPLs that provide a wider range of services, including marketing, allowing merchants to compete in increasingly tougher markets.

Connect your merchants with your frequent shoppers through data-driven marketing via in app shopping, deals and email, and deliver shopable content that actually converts to purchases.
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Our experience is that the merchants are willing to give up between 8-25% of that revenue, to us and the BNPL as a marketing cost.

There is a reason why major BNPLs like Klarna, Affirm & Scalapay are investing heavily into building marketing solutions.

By building a maketing solution, a BNPL is able to increase their number of users, merchants, revenue, profitability and user adaption.

All in all, this improves the competitiveness of the BNPL in an increasingly tougher market. Explore how you could do the same by signing up for a whitepaper.